The Free Energy Market is a system that allows consumers and companies to choose their electricity suppliers, rather than being required to buy from a single company. This model began to gain strength in the 1990s, initially in countries such as the United States and Europe, to promote the competitiveness and efficiency of the electricity sector.
In Brazil, the free market was created with Law 9,427/1996, which allowed free energy negotiation between generators, traders and consumers. Since then, the country has advanced in the opening of this market, allowing large consumers, such as industries and large companies, have more options and can negotiate more advantageous tariffs.
The main features of the free market include:
Freedom of choice: Consumers can choose your power supplier.
Price negotiation: It is possible to negotiate rates and contractual conditions.
Innovation: stimulates competition and the introduction of new technologies.
The transition to a free energy market can benefit both consumers and the electrical sector as a whole, promoting more efficient and sustainable use of energy resources.